The Chinese furniture industry has undergone a period of infancy and early development over the past three decades, and is now in the middle stage of its growth trajectory. It is expected to reach a more mature phase by 2015. According to incomplete data, total social retail consumption in 2009 rose by 15.5% compared to the previous year. Meanwhile, the furniture industry outperformed sectors like construction, decoration materials, and automobiles, growing by an impressive 35.5%. In the first three quarters of 2010, total retail sales increased by 18.3%, with the furniture sector contributing 38.4%—making it the fastest-growing industry during that period.
Currently, China’s furniture production capacity accounts for approximately 25% of the global market, solidifying its position as the world’s leading furniture manufacturing country. In 1978, just after the reform and opening-up, the domestic furniture market was valued at around 1.3 billion yuan. Today, the total value exceeds 700 billion yuan. With an average annual growth rate of 22.2% over the past three decades, the industry is projected to reach a total output value of 2.43 trillion yuan by 2015.
We are now entering what can be called the "year of stability" for the furniture industry. Industry standards are becoming clearer, and the characteristics of the sector are becoming more defined. The industry is gradually maturing, and several key developments have emerged:
**First, the formation of furniture factions and the start of competition**
Despite the large number of players in the market, strong and capable first-tier manufacturers will eventually stand out and become industry leaders. This will create a competitive landscape where leading brands, top-tier companies, and other manufacturers coexist.
**Second, financing, listing, and transformation**
The furniture industry requires substantial capital investment. Even during the unprecedented financial crisis, small and medium-sized enterprises faced severe liquidity challenges. Large furniture companies, once considered financially stable, began to rethink their strategies and actively seek capital support. For example, Red Star Macalline, a major retail chain, announced its intention to go public in 2012, while companies like Hundred Years, Huayuanxuan, and others explored listings on the GEM. Dafuhao Furniture and Jinsheng Home also made public statements about their plans to go public.
This trend isn't limited to retail channels. Manufacturing and service sectors are also seeing similar moves. For instance, the Shenzhen Furniture Industry Association has been exploring opportunities to go public through projects such as exhibitions, retail stores, industrial education colleges, and furniture newspapers. Some companies have already begun preparing for pre-IPO stages, choosing reputable advisory firms to guide them through the process. These steps are becoming essential for companies aiming to grow rapidly and achieve long-term success.
**Third, the maturity of retail spaces and the rise of industrial real estate**
What exactly is industrial real estate? According to senior real estate experts, it refers to properties developed under national industrial planning and policy support. It serves as a platform integrating various elements of the industry, including industrial shops, office buildings, hotels, standardized workshops, exhibition centers, R&D facilities, information centers, logistics warehouses, and more. These developments aim to combine industry resources with R&D, production, display, trading, and other functions, forming regional industrial clusters and building extensive business networks that span hundreds of kilometers or even globally.
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