Hardware and Electrical Industry Industry Online Marketing

The master uses the way, the Chinese uses the technique, and the others push hard! In order to turn off surgery. Road, since it is the law of things, including Baidu ranking rules, consumer psychology and so on. The use of regularity to achieve the purpose is what Dao stresses. Chinese people use technology to solve problems with their own skills. To force people to refer to them is simply to be reckless and unscrupulous. Recklessness may just be a waste of precious time. After understanding the knowledge and technique, it is to understand the importance of the outer chain. Of course, at the beginning, we were descendants. We used the most stupid methods to issue links, and in the end, we were able to use tools to send out links and raise a level. Afterwards, knowing the importance of PR, we tried to do a PR and then we made a friendly link with a real quality website to increase the weight of our website.

The course of online marketing by Wan Guan Hardware & Electrical Industry is as follows:

A model of innovative integrated network marketing;

Two protection topics promotion, platform promotion;

Three core competition analysis, product differentiation, experience architecture

18 martial arts sem, seo, B2B, classification information, forums, sns, questions and answers, encyclopedias, libraries, videos, blogs, Weibo, WeChat, IM, EDM, video, links, network alliance advertising.

The integration of innovative online marketing network marketing trends is the integration and innovation, especially in the hardware and electronic machinery industry network marketing. Among them, "integration" is mainly reflected in three aspects: the integration of the media, the integration of marketing methods, and the integration of marketing purposes. The more innovations in the network marketing of hardware and electromechanical industries are reflected in the emotions of operating customers, so that the other party feels that they are faced with a life, a personality, a warm, connotation, taste, rather than a pile of icy in the industrial era. Accurate gears and standardized stiff smiles.

Thematic promotion, platform promotion Since the core is to embody the emotions of business customers, then the brand is the only way to favor people. The ultimate goal of Wanchang’s hardware and electronic products brand online marketing is to build an online hardware and electrical machinery market and consolidate this brand. We intertwined and merged companies and products of the same or rich common attributes to form an interactive and novel intensive industry-specific topic. At the same time, through the advertisement display, search within the station, information and soft paper promotion, hardware encyclopedia, bidding information release, etc. of the large platform of the WanGuan hardware machine network, the contradiction of not only doing business promotion but also promoting platform promotion has been solved.

Competition analysis, product differentiation, and experience architecture competition analysis: The first core of product network marketing promotion is competition analysis. If a promotion staff is not good at thinking and likes tossing, comparison will be not a good promotion. A few years ago when the hardware was still blue ocean, casually doing a simple promotion has an effect, now is not the same, casually looking for a hardware and electronic products industry segment products, the promotion of the Internet on the strange, then this time, have to consider Promote a range of issues such as means, regionality, prices, and services. What we need to think about is that compared to other competitors on the line, we can know what we can do to be undefeated.

Product differentiation: There may be many customers in a small industry within the hardware and electronics industry. Every merchant needs to have a foothold on the Internet and must find a foothold for his products in the market. Not much, one is enough. Market competition is the competition of ideas, not products. Often, only the promotion of differentiation can achieve the effect of exhorting the two.

Experience architecture: This thing contains a wide range, but there are contexts that connect each of your touch points with the consumer and analyze the entire chain. Are you doing well enough? Can you leave a deep impression on consumers? Many hardware and electromechanical users are no longer "beginners" who don't understand the Internet. From the editorial of the title, the collocation of pictures and text in the content is a key factor in attracting the "emotion" of user interaction.

Eighteen martial arts use various methods of promotion of the network in accordance with the above methods and techniques to repeatedly use, refine, and enhance.

Six tips for promotion 1. Attention should be paid to the promotion of human resources, but also to the promotion of software 2. Attention should be paid to local promotion, but also to the promotion of the whole country. 3. We must focus on free promotion, but also pay attention to the promotion of fees. 4. Both Should pay attention to promotion within the station, but also pay attention to the promotion outside the station 5, must pay attention to the promotion of the purchaser, but also pay attention to the promotion of the supplier 6, must pay attention to the promotion of the regular army, but also pay attention to the promotion of the navy